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Thursday, December 27, 2007

An Exercise In Rapport: Trying On Someone Else's Skin

By Kenrick Cleveland

You've heard the saying; you can't know someone until you've walked a mile in their shoes. This is a technique on how to gain rapport by jumping into another person, stepping in, sliding in, moving in, being in that person, figuratively walking a mile in their shoes. Harper Lee wrote in To Kill a Mockingbird, "You never really understand a person until you consider things from his point of view...until you climb into his skin and walk around in it."

As we step into the skin of our prospects, we experience them and their affluence, their decision making strategies and emotional states. We can then give them exactly what they need.

Our unconscious mind is a goal-seeking mechanism, and it's a pattern recognition device that is incredibly brilliant and it can immediately pick up characteristics of others so that when we step into them, it already has formulated what we're going to be experiencing.

How are we going to do this? The way I do it is I just look at you and jump in. I imagine in my mind that I am now you looking at me. It's that simple. When I look at you, my unconscious, knowing that I'm going to step inside you, can very quickly build a pattern of who and what you are, such that when I step inside you, it already has constructed what's going to happen. Once I'm inside you, I'm modeling you, or mirroring you so completely and so powerfully that the results can be startling both for you and for the person that this is being done with.

You might ask, is this real? I don't know and frankly, I don't care. It's a mental construct that I create in my mind. I make up that I am in your body looking out at the world through your eyes.

This is the fastest way of gaining rapport I've ever experienced. Specifically, if we're working with affluent clients, this works phenomenally especially if we're not as wealthy as we'd like to be.

There is a finite number of patterns that exist. For example, there are twelve astrological signs. And say, seven personality types, and other ways of classifying people. Our pattern recognition software identifies all of the possible combinations.

This is a construct. We are constructing an image. Will it be accurate? Not exactly, but that's okay, because if we're in front of them, and we're hearing them and we're seeing them, and if they're moving, we keep changing our construct until it's identical to what they are, so for every minute, every second that goes by, ours gets better, and more complete and more powerful, and we're locking right in to that person.

As you step into your client, leave yourself behind. See through their eyes. This allows you to move along the process of rapport on a very deep level. You are so completely identifying with their behaviors and all of who they are.

You can make this more powerful in a couple of ways. First, marvel at what it feels like and what their clothes feel like. If the person is of the opposite sex, you might feel what it feels like to be a woman or a man, whatever the case may be, and actually take on those characteristics.

What are their physical characteristics? How does it feel to have those characteristics? Notice when you step into the other person, where you feel the connection to them. Do you feel the connection in your stomach, in your feet, in your hands, in your chest, in your head? Where do you feel the connection? By asking yourself these questions you'll deepen the rapport.

Keep this in mind before you do this: if the person is physically sick, mentally ill, or if you have the intuition that they might not be a savory character, do not jump into them. This can be hard to shake off and may stick with you in an unpleasant way.

This is a powerful exercise and even if you're not tremendously in touch with "energy", you can still use this to your advantage in persuasion.

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